Agency: VICE
Project: Softgels: The Hard Facts
Role: Director + Writer
To help Tokyo Smoke customers separate fact from fiction when it comes to ingestible cannabis softgels, we created an educational series with three different segments built around the product’s selling points. Covering Reliability, Discretion, and Ease, the hosted series is reverential to the mundane tone and absurd dramatizations of corporate office/public school educational videos.