Agency: VICE

Project: Aventura Traveller's Pick

Role: Creative

Year: 2018

Presenting itself as 'the traveller's travel card', CIBC's Aventura travel rewards card sought to create content that spoke to every traveller's desire to experience a destination like a local. To further this, we created two videos per location, offering both a one minute visual guidebook for places to go and things to do informed by locals, and a deeper dive into a unique cultural experience for people visiting these destinations to try.

Detroit - The Guide

Detroit - The Experience

Detroit :15