Pinterest Presents

Chairs. Headsets. Slideshows. Another guy with a headset. The hallmarks of tech company product announcements don’t exactly inspire, and that’s a problem when you’re Pinterest - one of the most inspiring places on the internet. 

To unveil a new lineup of performance driven ad tools for their annual digital summit Pinterest Presents, we worked with Pinterest to develop an original narrative sports comedy starring Ilana Glazer inspired by the competitive landscape of performance marketing. The film reflected the relatable challenges of B2B marketing, reminded audiences of the platform’s uniquely positive user experience, and integrated hard hitting product content and executive keynotes within it - providing entertainment and education in equal measure.

Agency: Mint

Role: Writer

Year: 2025